Wor-Wic Community College recently received several national marketing awards.
The college received three gold, one silver, one bronze and one merit award in the 36th Annual Educational Advertising Awards competition sponsored by the “Higher Education Marketing Report,” a monthly magazine covering the admissions marketing field.
Gold awards were received for its Walks of Life direct mail postcard, the 2020 commencement video and the STEM, general studies and education series of television ads. Silver was awarded for the Walks of Life television ad, bronze for the 2020 holiday greeting and merit for the Walks of Life print ad.
A national panel of industry specialists reviewed each piece of the annual Educational Advertising Awards, judging creativity, marketing execution and message impact. Judges awarded gold, silver, bronze and merit designations to those entrants whose programs and materials displayed exceptional quality, creativity and message effectiveness. This year, more than 2,000 entries were received from about 1,000 colleges, universities and secondary schools from all 50 states and several foreign countries. Judges for the awards consisted of a national panel of higher education marketers, advertising creative directors, and marketing and advertising professionals.
The college also recently received a gold Paragon Award from the National Council for Marketing and Public Relations in the quick turn video category for its 2020 commencement video. The Paragon Awards recognize outstanding achievement in design and communication at two-year community and technical colleges. It's the only national competition of its kind that honors excellence exclusively among marketing and public relations professionals at two-year colleges.